Samsung Display's foldable screens just got brighter

Samsung Display on Wednesday introduced a new OLED technology aimed at improving brightness consistency on foldable screens.

Other products unveiled included a larger stretchable display and panels for AI devices and future vehicles.

The company introduced a 7.6-inch “Wide View” display at IMID 2026 in Busan, addressing a limitation in the curved portions of flexible OLED screens.

In current commercial foldables, brightness on the curved areas around the crease can appear at about 40 percent of that on a flat section when viewed from the front. Samsung Display said it redesigned the materials and structure of the organic light-emitting layer to maintain uniform brightness.

The technology could also be applied to slidable and rollable displays, the company said.

Samsung Display also unveiled a 20-inch wide stretchable display, which it described as the world’s largest of its kind. The panel combines two stretchable displays using tiling technology, more than doubling the screen size while minimizing the seam between them. The company sees potential applications in automotive digital cockpits, humanoid robots and digital signage.

Another display featured OLED concepts for AI devices, including a humanoid robot with eye-tracking capability and a necklace-style AI OLED pendant.

Its automotive lineup includes a 6.4-inch “Big Hole” display and a vertically sliding center information display that expands to 15.5 inches. IT products include a 31.5-inch 4K QD-OLED monitor with a 360-hertz refresh rate and a 16-inch 2.5K OLED laptop panel with a 300-Hz refresh rate.

Samsung Display is presenting 57 technical papers at IMID, the most among participating companies for a second consecutive year. Its OLED panel used in the Galaxy S26 Ultra also won the event’s Display of the Year award for its privacy display technology.

Jo Sung-chan, head of Samsung Display’s research center, is scheduled to deliver a keynote on displays in the AI era, highlighting wider applications, lower power consumption and context-aware technologies combining sensors with AI.

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